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Facebook May Be Your Ticket to a New Job

Facebook has more users in the US than any other social network. The total number of users is 800 million and growing. Are you one of them?  If so, are you actively using it for your job search? I know people have different reasons for being on Facebook and have different philosophies of who they connect with on Facebook. But…there’s some data I think might convince you to expand how you think about how you use it.

78% of people surveyed credited Facebook with landing their job!

This comes from the recent Jobvite 2011 survey conducted in October of this year!

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Stop fighting it. Leverage it!

How many people are you friends with on Facebook? Right now, go check out that number.  My count is 255 and I believe that’s pretty small in comparison to some.  Is your number of friends greater to the number of connections you have on LinkedIn? Generally, my sense is that the people you are friends with on Facebook are different than the people you are connected to on LinkedIn. That means this is a different audience to share your request for help.  Let’s see how you can better use Facebook!

  • Make sure you have completed the Work and Experience sections of your profile on Facebook.

This will allow past coworkers to find you or even recruiters looking for people with a specific work background.

  • Use strong key words in describing what you did in each job under the subheading called “projects”.

Key words improve your likelihood of being found when people search and when they look at your profile.

  • Update “What’s on your mind” regularly with interesting links to work-related posts, job search activities, etc.

This will show in your friends stream and will remind them (or perhaps indicate for the first time) what you do professionally and that you are seeking employment.

  • “Like” events you are attending, etc.

2 reasons. First it pings your friends and second, it may help other people hear of events/happening they may be interested in as well!

Pushing Beyond Your Comfort Zone

  • “Like” company pages you are interested in working for.

    • Comment on discussions on their page to gain name recognition
    • Look for job opportunities being promoted on Facebook (more employers are using Facebook to announce openings)
  • “Like” Groups that you are interested in (hint, think professional)
    • Contribute to discussions! Don’t just lurk.
  • Use either or both of these free Facebook apps that will help you identify company insiders, job opportunities and new friends!
  • BranchOut
  • BeKnown

And if you are looking for other, out of the box ideas you can check out these posts.



Facebook Job Search Dos and Don’ts [Infographic] from All Facebook






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10 Ways to Use Facebook to Get a Job from Corn On the Job



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5 Ways to use Facebook for Your Job Search from Undercover Recruiter






You might as well try some of these things…you really have nothing to lose!

Keep your job search up-to-date!

Signup now and never miss out on job search trends you need to know!

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Comments on this entry are closed.

  • Adam Waid November 30, 2011, 3:02 pm


    Great tips you layout here.

    However, I read the Jobvite report yesterday and am skeptical about the information they reported. More so, I’d like to know exactly what type of “candidates” were surveyed. If the majority of the candidates were looking for part time work versus a “career move,” I can completely see how Facebook would be a great tool in landing a job.

    Knowing the audience I’m connected with on Facebook, my updates would be quickly “unsubscribed” from if I started to continually post work-related articles. But I do agree that engaging in professional groups on Facebook is a great idea.

    That said, I found the report very interesting. Specifically the growth of Twitter vs. LinkedIn. According to the survey a higher percentage of job seekers credited Twitter (34%) for receiving job referrals, vs. LinkedIn (25%). (page 16).

    I just would like to know more information about the candidates they surveyed.


    • Hannah Morgan December 2, 2011, 4:21 am

      Hi Adam:

      Alas, No data was mentioned on the new jobs they acquired. Your point about part time vs “career move” is hardly ever mentioned in any stats…yet it is a very important element to monitor!

      Jobvite lists the demographics of their study in the download. Here is how they summarized the proactive job seeker: More likely to be male, between 30-54, with a household income of $75K+ and college graduates. The Super Social job seeker is defined as: More likely to be under the age of 40, earn more than $75,000 annually and have a college degree.

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