Personal branding is about making sure people remember the right things about you. It has always been debated whether this term really fit or “works”. Never-the-less, it is an important concept to consider.
You have a reputation- it is what people think about you. Capturing that reputation in words and images then sharing it can be tricky, but not impossible. These posts were selected to help you.
I love Summary Sunday because it let’s me feature writers I value and respect and hopefully you will too! Just so you know, I shared these posts via Twitter and other social networks this week and they generated great interest, that’s why I’m sharing them here with you. If you like what you’ve read, I would suggest following the writer/author/expert on social networks or subscribing to their posts.
Personal Branding
13 Ways To Know If Your LinkedIn Profile is a Winner or Snoozer by William Arruda on Forbes
Here’s the teaser…how would you rate your LinkedIn profile based on these 5 questions by William Arruda?
- Does the opening sentence, phrase or headline make you want to read more?
- Is your profile authentic – accurate, real and precise?
- Does it help you stand out from your peers?
- Is it relevant – addressing the needs of the people you are trying to attract?
- Is it compelling? Does it provide interesting facts, figures and statements that make the reader want to get to know you?
Now, go read the rest of the post, which includes Arruda’s step-by-step process for writing a WOW LinkedIn profile.
10 Best-Practices for Building Your Online Brand and Your Online Identity by Meg Guiseppi on Job-Hunt.org
Meg has always been a go-to source for personal branding. Her advice targets C-suite executives but 99.9% applies to you (whatever your role and level) so read on! And if you like what you see on Job-Hunt.org, you should visit her site Executive Career Brand
Building Your Online Personal Brand – Job-Hunt.org
Meg Guiseppi suggests 10 best practices for building your online identity. This article follows up one entitled Measuring Your Online Brand. Take a look at that before diving into this advice.
Looking for more help with personal branding? See some of my favorite resources listed here.
Hannah Morgan speaks and writes about job search and career strategies. She founded CareerSherpa.net to educate professionals on how to maneuver through today’s job search process. Hannah was nominated as a LinkedIn Top Voice in Job Search and Careers and is a regular contributor to US News & World Report. She has been quoted by media outlets, including Forbes, USA Today, Money Magazine, Huffington Post, as well as many other publications. She is also author of The Infographic Resume and co-author of Social Networking for Business Success.
