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Small Business Saturday: Content Creation Requires Curation

Like many geeks, I am deeply saddened by the news that Google will abandon their Reader. I subscribe to over 100 blogs there (so I don’t clog me email with newsletters, updates, and posts).

technologyLifeHacker has a good post on alternatives if you are interested (or you don’t yet use a reader)


Do I Really Read Them All?

No. Not all the time. But, I collect them like some people collect great books. I subscribe to thought leaders and topics that interest me. Then I know I can refer back to these blogs through the search function to find solid content when I need it. Once in awhile, I just peruse the blogs in my reader for new ideas and writing styles. I look for new sharing tools, how they promote their site, the design and layout, or just consume their content in my personal quest for knowledge!

Know Who’s Playing In Your Space

If you have a blog or are thinking about starting one, you should know who the popular kids are in blog-town. Evaluate what they are doing and how they are doing it! There is a reason they’ve become popular and you want to understand how they’ve built a following.

I recommend you search these sources to see what the top blogs are in your area of expertise (or industry).

Find, Consume, Comment & Share

Once you discover a new blog, surf its content and understand its purpose. If appropriate, leave a meaningful comment to engage with the author! Finally, sharing is caring. When you share someone’s content, it is a form of endorsement and everyone appreciates that!

Other Places to Find Content

Bookmarking sites like Digg, StumbleUpon and Diigo have created communities and you can follow users to see what they are sharing and liking! (And using bookmarks is good for SEO too!)

Famous Bloggers wrote a post that explains what bookmarks do and how they can help drive traffic. These are some of the top bookmarking sites to explore according to shaam.

Stumble Upon: Stumble Upon is the most popular bookmarking website in which you can find new things across the web and recommend web content to other users.

 Reditt: Reditt is a social news website in which registered users can post content, and the posts that finds a place on the front page having the maximum votes gets more visibility and visitors.

Delicious: Delicious the world’s leading social bookmarking service that allows users to share and discover web bookmarks.

Digg: Digg is a social bookmarking website on which stories, videos, photos are bookmarked. Create a good profile for yourself and socialize to feature your content on the front page.

Buzzfeed: On Buzzfeed you can pass along photos, videos and links to your friends. Users can make use of the best post challenge on Fridays by sharing their best post. The website plans to promote the viral web with badges.

 Bizsugar: Bizsugar is a small business community and social media site where small businesses, entrepreneurs  discover, share and vote for business news and tips.

Tagza: Tagza.com is a Web 2.0 Social Bookmarking web site, where registered users submit their favourite links and others users can bookmark those links.

Diigo: Diigo is a social bookmarking website which allows users to bookmark, tag web pages and attach sticky notes to specific highlights or to a whole web page.

Got a question? Looking for information? You can check out my RebelMouse page that curates all the small biz posts I share on Saturdays!

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